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How Optibus enhanced their financial visibility and FP&A agility using Firmbase

Seeking to switch from a legacy FP&A solution to a more modern and agile platform, Optibus turned to Firmbase, which went live in just two weeks. Firmbase’s no-code FP&A platform enabled the FP&A team to streamline data permissions, enhance collaboration, and create detailed, adaptable rolling forecasts. Optibus’s CFO, Rotem Landa, praised Firmbase as a “game-changer” for its role in improving financial visibility and decision-making.

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Optibus22
Company
Optibus is a cloud-native AI platform that brings much-needed innovation to the essential mobility mode at the heart of our cities: public transportation.
HQ Location
Tel Aviv, Israel
Size
350+ employees
Industry
Public transportation software

Optibus moved to Firmbase to transform their financial modeling and budget control capabilities

Having been recognized by the World Economic Forum as a Technology Pioneer and by Gartner as a Cool Vendor, Optibus manages complex transit operations in over 6,000 cities worldwide.

The company’s software helps optimize the planning and scheduling of vehicles and drivers to enhance the quality and reliability of transit services while increasing operational efficiency.

The challenges

As Optibus grew and its financial needs became more complex, the limitations of their exiting legacy FP&A solution became increasingly clear. The finance team found the system cumbersome to manage and maintain, leading to underutilization.

Most importantly, the lack of ease in collaborating with other FP&A stakeholders within the organization pushed the team to rely heavily on manual processes using spreadsheets.

This manual approach was not only time-consuming but also hindered the team’s ability to efficiently manage data workflows.

Recognizing the need for a more modern, agile FP&A solution, Optibus turned to Firmbase.

The solution

Optibus moved to Firmbase, seeking to modernize and streamline their FP&A processes. Remarkably, Firmbase went live within 2 weeks from the start of implementation.

The platform enabled Optibus’ finance team to streamline data permissions and collaboration workflows, significantly reducing the frictions that existed previously.

Additionally, Firmbase’s robust, no-code modeling engine allowed the Optibus to create rolling forecasts that were both detailed and adaptable, greatly enhancing their ability to plan for the future.

Furthermore, by connecting all relevant business, financial, and operational data sources, Firmbase helped Optibus establish a unified business language across the organization. This integration empowered the FP&A team to make better, more informed decisions.

Ultimately, Firmbase’s intuitive interface and data connectivity proved instrumental in enabling the FP&A team to make strategic decisions with greater confidence, ensuring that Optibus continues to lead the way in public transportation innovation.

The impact

“Using Firmbase for our budget vs actuals is a game-changer. It has hugely streamlined and enhanced our financial visibility, helping us make more informed business decisions.”

– Rotem Landa, CFO at Optibus

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